Scale Your QSR Franchise with a Clear Growth Plan
Atlas Strong Consulting helps new and established food franchisors build smarter franchise systems and accelerate growth.
Founder & Principal Consultant: Andrew George
Founder and Leadership
Our Expertise
Andrew George is the Founder and Principal Consultant of Atlas Strong Consulting, where he advises food and QSR franchise brands on strategic growth, franchise development, and operational scalability.
With hands-on experience working alongside founders, executives, and operators, Andrew specializes in helping franchise brands move from early-stage complexity to structured, sustainable expansion. His approach blends strategic planning with real-world execution—ensuring growth decisions are both practical and aligned with long-term brand goals.
Andrew has supported franchise organizations at various stages of development, from first-time franchisors building their foundation to established QSR brands navigating multi-unit and multi-market growth. He is known for bringing clarity to complex challenges, identifying bottlenecks that limit scale, and helping leadership teams make confident, data-informed decisions.
At Atlas Strong Consulting, Andrew works closely with clients as a strategic partner, not just an outside advisor. His philosophy is rooted in building franchise systems that are operationally sound, financially disciplined, and designed to scale without sacrificing brand integrity or franchisee performance.
About Atlas Strong Consulting
Our Core Mission
At Atlas Strong Consulting, our mission is simple: help QSR and food franchise brands grow with strategy, structure, and execution. We partner with emerging and established franchisors to strengthen their foundation, optimize operations, and create a scalable path to expansion.
Whether you’re a first-time franchisor building the system or a seasoned brand ready to accelerate development, we bring the clarity, tools, and guidance needed to compete in a crowded franchise market.
We’re your one-stop partner for a clear pathway to success in food franchising.
Our Services at Atlas Strong Consulting
Franchise Growth Strategy
Executive Advisory & Strategic Planning
Franchise Development & Sales Support
A strong franchise system starts with a clear growth strategy. We work closely with leadership teams to define a scalable expansion roadmap aligned with long-term brand goals.
This service focuses on:
- Franchise readiness assessment and strategic positioning
- Market selection and territory planning
- Unit economics review and growth modeling
A strong franchise system starts with a clear growth strategy. We work closely with leadership teams to define a scalable expansion roadmap aligned with long-term brand goals.
This service focuses on:
- Franchise readiness assessment and strategic positioning
- Market selection and territory planning
- Unit economics review and growth modeling
- Short- and long-term franchise expansion planning
Best for:
Brands preparing to franchise, refining their growth plan, or repositioning for smarter expansion.
Franchise Development & Sales Support
Executive Advisory & Strategic Planning
Franchise Development & Sales Support
Growth stalls when franchise development lacks structure. We help brands strengthen their franchise sales process to attract qualified, aligned franchise partners.
This service focuses on:
- Franchise development strategy and sales process optimization
- Buyer qualification frameworks and discovery flow
- Messaging alignment for franchise mark
Growth stalls when franchise development lacks structure. We help brands strengthen their franchise sales process to attract qualified, aligned franchise partners.
This service focuses on:
- Franchise development strategy and sales process optimization
- Buyer qualification frameworks and discovery flow
- Messaging alignment for franchise marketing and outreach
- Support for internal development teams or third-party brokers
Best for:
Emerging and established franchisors looking to increase franchise sales quality and consistency.
Operations & Systems Optimization
Executive Advisory & Strategic Planning
Executive Advisory & Strategic Planning
Sustainable growth requires operational discipline. We help franchisors build systems that support consistency, accountability, and scalability across locations.
This service focuses on:
- Operational process review and optimization
- Performance standards and system-wide consistency
- Scalable workflows to support multi-unit growth
- Operation
Sustainable growth requires operational discipline. We help franchisors build systems that support consistency, accountability, and scalability across locations.
This service focuses on:
- Operational process review and optimization
- Performance standards and system-wide consistency
- Scalable workflows to support multi-unit growth
- Operational alignment between franchisor and franchisees
Best for:
Brands experiencing operational strain, inconsistency, or growing pains during expansion.
Executive Advisory & Strategic Planning
Executive Advisory & Strategic Planning
Executive Advisory & Strategic Planning
For founders and leadership teams, growth decisions can’t be made in isolation. We provide ongoing executive-level advisory to support confident, informed decision-making.
This service focuses on:
- High-level strategic planning and prioritization
- Leadership alignment during growth or transition periods
- Franchise system audits and performa
For founders and leadership teams, growth decisions can’t be made in isolation. We provide ongoing executive-level advisory to support confident, informed decision-making.
This service focuses on:
- High-level strategic planning and prioritization
- Leadership alignment during growth or transition periods
- Franchise system audits and performance insights
- On-demand advisory support for critical decisions
Best for:
Founders, executives, and leadership teams seeking a trusted strategic partner—not just outside advice.